Subject of audit
Surrey Roofing Co.
surreyroofing.ca
F
Overall score0/ 100 · Critical
Mobile experienceF
Page speedF
Local SEOD
Conversion pathsF
Trust signalsD
Google Business ProfileN/A
Dispatch Nº 01Spring 2026From 49.28°N
An independent Vancouver studio. We design, ship, and look after fast websites for trades, salons, clinics, and the local professionals who keep this place running.
Send us your URL. We'll pull it apart and send you an honest report on speed, mobile, SEO, and conversion. Usually back within 24 hours, no strings.
A typical audit looks like the one on the right. Pick a vertical to see what we'd flag for each kind of business.
Send us your URLEvery audit starts the same way: open the site, open the phone, watch what doesn't work. After fifty of these, the patterns repeat. Here's what we keep fixing.
From the first audit to the day your site goes live and beyond. Four moves, zero jargon, one fixed price you agree to before we start.
We pull apart your existing site (or the absence of one) and write you an honest report. Speed, mobile, SEO, conversion. Often back to you within 24 hours.
The three or four highest-leverage changes for your business: what to keep, what to cut, what to add. Fixed-fee proposal in plain English, with a finish date.
Mobile-first design, real copy (we write it), Google Business Profile setup, on-page SEO. You see it on a staging URL the entire time so nothing is a surprise on launch day.
Hosting, daily backups, uptime monitoring, security patches, and an hour of content updates every month. We monitor it, you answer the calls. Cancel anytime.
Most local businesses don't need an agency, an in-house team, or a $40k contract. They need a small, fast website that shows up on Google and earns its keep. We start there.
We design, write, and ship. Mobile-first, fast, accessible, made in code rather than dragged-and-dropped. From scratch or a rebuild on top of what you've got.
Showing up on Google for "[your trade] near me" is half the game. We do the on-page work, the Google Business Profile setup, the schema, the citations, and the tracking.
Fast hosting, daily backups, uptime monitoring, security patches, and a monthly hour of content updates. Flat fee, no contract, no markup.
Chatbots that route by intent, intake forms that summarize, voice agents that book appointments. We build them when they actually help, not because the deck said "AI."
When a website isn't enough. iOS, Android, web. Built in code, owned by you, shipped iteratively from working software in week one.
We don't bill hourly. Every project is a fixed-fee proposal in plain English with a finish date. If the scope grows mid-project, we tell you the new price before doing the work, never after.
No templates, no shortcuts. Every site is hand-crafted for the business it represents. Fast, mobile-first, and designed to turn callers into customers.
Phone first, tablet second, desktop last. Tested at every breakpoint your customers actually use.
Hand-coded HTML, properly-sized images, zero WordPress plugins. Faster sites rank better and convert better.
Titles, meta, schema, alt text, sitemap. Done by hand, not generated. Your business shows up where it's supposed to.
Setup or audit. Categories, hours, photos, services, reviews. Synced with the site so they never disagree.
Form submissions to your inbox, CRM, or both. Auto-replies set up. No form goes to a Hotmail account from 2019.
Up to 8 pages of plain-English copy that sounds like you, not like a corporate template. Revised with you, signed off by you.
GA4 set up properly. A monthly dashboard you can read in 30 seconds. Calls, forms, traffic sources, what's working, what isn't.
Domain, hosting, code, content, analytics. All in your name, all transferable, all yours. We hand over a plain-English doc on day one.
Three recent rebuilds across our core verticals. Numbers reflect the audited visibility score before our engagement, and 60 days after launch.
Most projects from kickoff to launch take 2 to 4 weeks. Trades and salons sit closer to two; clinics and professional services closer to four (more compliance copy, more pages, more stakeholders to nod yes).
If you have a hard date (a tax season opening, a clinic launch, a renovation reveal), tell us up front. We've never missed a launch we agreed to.
We start with a free audit. If your site has good bones (clean code, decent copy, working forms), we rebuild on top of what's there. If it's WordPress 2014 with seven plugins out of date and a "themeforest" deep in the source, we move to clean code.
We focus on the Lower Mainland because it's where we live and where we know the market. Surrey rooftops are different from Vancouver rooftops, and a Coquitlam dental clinic doesn't market the same way as a downtown one.
That said, we'll say yes to clients elsewhere when the work is right and the brief is clear. Just don't expect us to know where the good fish-and-chips is in your town.
Yes, when it actually helps. We build chatbots that route by intent (so a dental emergency goes to the right inbox), intake forms that summarize themselves, and voice agents that book real appointments.
We don't bolt on AI for the sake of saying we did. Most local businesses need a faster site before they need a clever one.
Hosting and care is $50/month flat: fast hosting, SSL, daily backups, uptime monitoring, monthly content updates. You can host elsewhere if you'd rather. We'll write the handoff doc and walk you through it.
Most clients let us handle updates as part of the care plan. We're faster, and you have a business to run. If you want to edit yourself, we'll build on a CMS you can actually use (Sanity, Webflow, or a simple custom CMS) and give you a 20-minute walkthrough video.
Quietly, slowly, properly. The kind of small, useful website BC was building before everyone forgot how.